Future prices
未来价格的预期
The first factor will be the expectation in future prices. In the law of demand, the higher the price, the lower the demand. When people expect higher prices in the future, they would buy more now, if they expect lower prices in the future, they will buy more in the future.For example, printing paper becomes more expensive in future, so that people are try to buy more at now to be stored for future use.
第一个因素将是对未来价格的预期。在需求定律中，价格越高，需求越低。当人们期望未来价格更高时，他们现在会购买更多，如果他们期望未来价格更低，他们将来会购买更多。例如，未来印刷纸变得更加昂贵，以至于人们都试图购买现在更多地存储以备将来使用。
Income
收入
The second factor will be income. The income will influence the buying power of the consumer. As the consumer has higher purchasing power, they should be able to buy more or less based on the type of product and cause a shift in demand curve. For example, people prefer to eat at cafes compared to eating at Mamak if they have a higher incomes.
第二个因素是收入。收入会影响消费者的购买力。由于消费者具有较高的购买力，他们应该能够根据产品的类型或多或少地购买，从而引起需求曲线的移动。例如，如果收入较高，人们更喜欢在咖啡馆吃饭，而不是在 Mamak 吃饭。
Substitute product
替代产品
The third factor is the substitute product. When the substitutes product has a higher price, people will tend to buy more original products, when substitutes product has a low price, people will tend to buy more substitutes product. For example, the butter price is higher, people will prefer to buy more margarine because of the lower price.
第三个因素是替代产品。当替代品的价格较高时，人们会倾向于购买更多的原创产品，当替代品的价格较低时，人们会倾向于购买更多的替代品。例如，黄油价格较高，人们会因为价格较低而更愿意购买更多人造黄油。
Population
人口
The fourth will be the population. The more the population, the higher the demand, the less the population, the lower the demand. For example, the sales of the city are usually higher than the sales in the small town because of the population.
第四是人口。人口越多，需求越高，人口越少，需求越低。例如，由于人口的原因，城市的销售额通常高于小镇的销售额。
More Info:
https://spotthewrld.blogspot.com/2021/06/what-is-pearsons-uncertainty.html
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